NEW YORK – For millions of people unless you’re going to a Christmas tree farm or head over to Nova Scotia to cut your own Christmas tree, buying a tree on a city sidewalk is what you’re left with. There are some bargains but you have to hunt for them.
Finding a Christmas tree in New York City on a sidewalk surrounded by concrete and taxi cabs is a lot like buying a fishing boat inside a shopping mall: You get the feeling this is not natural, and neither is the pricing.
PIX11 headed to Neville’s Trees on Seventh Avenue in Greenwich Village after hearing about a Christmas tree for a cool grand and then we got a lesson on what justifies the price.
“You have to consider the weather five years ago, seven years ago, ten years ago,” a Neville’s Trees worker said. “You hear every summer about the droughts but you don’t think about that in Christmas time when you’re buying a Christmas tree. These guys have to pay for their water.”
PIX11 learned the tree for a grand was sold, but there were certainly other trees that were testing the limits of capitalism.
There was a 13-foot Christmas tree for $400 and few others around that price. But not all customers were ready to shell out hundreds, instead $60 at most.
“I’ll do 4-foot feet,” one patron said. “I think that’s generous. I think it says Merry Christmas but its not screaming Christmas either.”
In real estate its all about location, which is why uptown and Washington Heights, a high-quality tree is going for $300 with extras, including free setup and delivery. For some customers, those throw-ins could make the difference between a purchase or looking elsewhere for the Christmas fixture.