TIMES SQUARE -- The iconic Toys "R" Us in Times Square closed its doors Wednesday after 15 years.
Toys "R" Us has been in Times Square since 2001, but it's not renewing its lease, spokesman Charles Ferrer told PIX11 News.
The doors closed for good Wednesday evening.
The Times Square Toys "R" Us is known for its indoor Ferris wheel, life-sized Barbie house and T-Rex robot, which was howling over the heads of shoppers on Thanksgiving night, as it has for many years.
The T-Rex was in a popular spot, standing among the Star Wars section with its lightsabers and Yoda robots, the Lego section with its detailed sculptures of the Statue of Liberty and the Empire State Building, and the drone display.
Even though the flagship store is shuttering, it won't be shutting down, according to CEO Dave Brandon, who plans to keep it in the neighborhood.
"We are actively searching for another location in midtown Manhattan where we can welcome shoppers from around the world," he said, noting that there are more than 800 stores in the U.S.
But it's unclear what will happen to T-Rex.
"We are in the process of identifying any future use," he said.