Amazon ‘Fire Phone’ to take impulse buying to next level

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

Amazon has something new in store for the tech savvy smartphone user mesmerized by whatever product or “thing” on their screen at any given moment.

It’s called the “Fire Phone,” Amazon’s first foray into the smartphone market.

It’s equipped with a feature called “FireFly,” which enables a user to point the camera at a product, and immediately call up the corresponding Amazon.com product page.

In other words, it’s feature that takes the impulse purchase to the next level.

Financial analyst Scott Gamm says traditional brick and mortar retailers also have good reason to worry about a device that aims to essentially tether Amazon to a customers.

But private retailers like Blades in SoHo say they’re ready for the Amazon challenge.

AlertMe

1 Comment

  • sbwire.com

    I was very happy to find this site. I need tto to thank
    you for yiur time for this wonderful read!! I definitely enjoyed every part of it
    and i also have youu saved as a favorite to look at new stuff on your site.

Comments are closed.

Notice: you are using an outdated browser. Microsoft does not recommend using IE as your default browser. Some features on this website, like video and images, might not work properly. For the best experience, please upgrade your browser.