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SEE IT: “Bear” knocks over hot dog cart in NYC [VIDEO]

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NEW YORK (PIX11) — If you walked by a giant bear towering over a hot dog cart in Madison Square Park Thursday morning, you weren’t imagining it.

The bear is part of a marketing tool for Chobani yogurt that will be featured in the Super Bowl.

Screen shot 2014-01-24 at 1.20.14 PM

The bear spotted is part of a Chobani yogurt commercial for the Super Bowl. (Samuel Thorne)

The commercial features a bear ransacking a grocery store acting out the difficulties of finding something difficult to eat at a supermarket.

The 60-second advertisement will air during the third quarter.