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Lady Gaga causes pandemonium in Times Square at midnight

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TIMES SQUARE, Manhattan (PIX11) – Temperatures may have been in the low 30s, but it didn’t stop hundred of little monsters from roughing it out for their queen – Lady Gaga.

The pop star sent Times Square into a tizzy, as the guest of honor for the grand opening of the new H&M store on Broadway at 42nd Street.

The mega store played host to eager shoppers and fans, opening at the stroke of midnight with gaga kicking off festivities.

This is just one of many appearances Gaga will be making in the Big Apple this week, all part of her media blitz for her new album, “Art Pop.”

If she’s not cutting ribbons or taking flight, she’s hosting SNL which is happening this weekend.

It’s all toward one goal: to get on top of that Billboard Chart come this time next week.