Bloomingdale’s apologizes for inappropriate holiday catalog ad

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Bloomingdale’s is apologizing after one of its holiday advertisement received backlash on social media for promoting date rape.

The ad was printed in the department store’s new holiday catalog. The ad reads:

“Spike your best friend’s eggnog when they’re not looking.”

The words are placed in between a woman laughing and looking off to the side and a man who is staring at her. Many people began criticizing Bloomingdale’s choice of words after pictures of the ad began circulating social media.

After the backlash, Bloomingdale’s released a statement on Twitter Tuesday apologizing for the ad and acknowledged it was “inappropriate” and done in “poor taste.”

A Bloomingdale’s representative also told Tech Insider: “In reflection of recent feedback, the copy we used in our recent catalog was inappropriate and in poor taste. Bloomingdale’s sincerely apologizes for this error in judgment.”